Lab Tested Mom Approved

The PFWBS Lab Tested Mom-Approved® program sets the gold standard for safety on window blinds, shades, and shutters. By meeting both industry-standard safety measures and evidence-based criteria developed by trusted safety experts, our seal signifies a commitment to the highest safety standards in the world

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Testing and approving for 20 years

The PFWBS Seal of Approval in product marketing isn’t just a badge; it’s a mark of excellence..

Consumers can easily identify and trust products that bear our seal, making it a valuable asset for retailers and manufacturers looking to stand out in a competitive market, especially online.

The PFWBS Mom-Approved™ program isn’t just about recognition; it’s a catalyst for change. By incentivizing companies to prioritize child safety in their designs, Parents for Window Blind Safety is leading the charge toward a safer future. Join us in making safety a top priority – submit your products below to the program. 

Our Seal is not just a symbol; it’s a testament to a product’s safety against the risk of strangulation and superior quality. Family safety is our top priority.

Products that qualify for “Lab Tested Mom Approved®” either have no cords, no operating cords and inner cords that are not accessible, or if accessible inner cords are present in products with no operating cords, the accessible inner cords cannot create a hazardous loop..

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Blinds

Mini Blinds
I- inch Blinds
2-inch Blinds
Faux Blinds
Vertical Blinds

Shades

Roman Shades
Cellular Shades
Pleated Shades
Roller Shades
Solar Shades
Paper Shades

Draperies

Transverse Rods with Ridgid Shrouds
Shutters
Blinds Between Glass
Clutch and chains with rigid shrouds

LAB TESTED MOM APPROVED®

What Are The Benefits?

  • Enhanced Credibility and Trust: Securing the Lab Tested Mom Approved® Seal of Approval signals to consumers that your products have undergone rigorous testing and meet high safety standards. This independent validation enhances your brand’s credibility and fosters trust among consumers, making them more likely to choose your products over competitors.
  • Increased Market Appeal: In today’s market, safety is a top concern for parents and caregivers. By featuring the Lab Tested Mom Approved® Seal, your products will stand out on store shelves and online platforms, effectively attracting a larger audience. This distinction can significantly influence purchasing decisions, driving increased sales and market share.
  • Alignment with Industry Standards: The Lab Tested Mom Approved® Seal of Approval ensures that your products comply with industry safety standards, particularly regarding window blinds. This proactive approach protects consumers and positions your brand as a leader in safety compliance, potentially reducing liability risks associated with product recalls or safety incidents.
  • Fast Track To Compliance with Amazon: The Seal of Approval collaboration program with Amazon provides manufacturers with a streamlined product safety compliance experience, effectively fast-tracking path to compliance. This eliminates the typical burden associated with Amazon’s product safety compliance process, allowing manufacturers to demonstrate proof of compliance through the Seal of Approval program.
  • Access to Targeted Marketing Opportunities: As part of the Lab Tested Mom Approved® program, your brand will gain exposure through targeted marketing initiatives, including partnerships with Parents for Window Blind Safety. This collaboration opens doors to a dedicated audience of safety-conscious consumers, increasing brand visibility and consumer engagement.
  • Positive Brand Association: Associating your brand with Parents for Window Blind Safety and the Lab Tested Mom Approved® Seal of Approval aligns your products with a mission centered on family safety and well-being. This positive brand association can enhance your overall brand image, making consumers more inclined to support and recommend your products.
  • Consumer Education and Awareness: The Lab Tested Mom Approved® program is not just about safety; it also emphasizes education. By participating, your brand can play a role in raising awareness about the dangers of cord-operated window blinds and shades and the benefits of cordless alternatives. This educational aspect positions your brand as a thought leader in the industry, further boosting consumer loyalty.

LET’s GET STARTED!

Join us in making safety a top priority – submit your products to the program.

I WANT OUR PRODUCTS TESTED

Frequently Asked Questions

You have questions, we have answers.

For 20 years, our Seal of Approval program has been designed to cut through this confusion and serve as a reliable guide for families and manufacturers. The Lab Tested Mom Approved® Seal of Approval program provides manufacturers with a unique opportunity to demonstrate their commitment to child safety while empowering parents to make informed choices. Here are some key advantages that manufacturers should consider when participating in our SOA program Together, let’s work towards creating a safer environment for our future generations.

In 2005 window covering safety information was confusing to consumers. We took action to provide clarity in the marketplace and award manufactures with not only a way to elevate their products but provide targeted marketing opportunities.

All Manufacturers who sell window blinds, window shades, shutters and other products in the United States and Canada.

By choosing the PFWBS Lab Tested Mom Approved Seal, you’re not just meeting safety standards—you’re exceeding them with a program built on advocacy, expertise, and evidence. This approach fosters trust, emotional connection, and purpose-driven branding, which are increasingly essential in today’s marketplace. Partnering with an independent, consumer-focused program sets your brand apart and demonstrates a genuine commitment to protecting families.

Yes, however it is minimal. In order to keep our non-profit organization running, we must charge for services. All costs go directly back into our programs to educate consumers.

See the guide to the right. The typical turn around rate is 1-2 weeks.

You can use the SOA on your marketing materials and websites. We will provide a user guide and style sheet.

Yes. We are working with brick and mortar and online retailers. We continue to encorage retailers across the USA and Canada to participate in our program

You can find the most current US Window Covering Safety Standard here. The most current Canadian regulation is found here.

Bureau Lab information
U.S. CPSC 15 (j) Business Rule Guide for Window Coverings

PFWBS SOA testing guide steps